The best moisturizer depends on your skin type and specific concerns. If your skin is dry or dehydrated, a richer cream is more effective for restoring moisture and comfort. The Pure Shots Perfect Plumper Cream is ideal for dry skin — it provides intense glow, deeply hydrates, replumps, and helps reduce signs of aging over time.

Apply moisturizer by gently massaging it into clean, slightly damp skin using upward, circular motions. This technique boosts absorption, stimulates circulation, and helps promote a lifted, healthy-looking complexion. Apply both morning and night for best results.

The main purpose of a face moisturizer is to hydrate and protect the skin. It helps maintain the skin’s natural moisture barrier, prevents dryness, and improves texture and elasticity.

A lotion, like the Pure Shots Hydra Bounce Essence-in-Lotion , is typically lighter in texture, absorbs quickly, and is ideal for normal to oily skin or for daytime use. A moisturizer, such as the Pure Shots Perfect Plumper Cream, is generally richer and formulated to deeply hydrate, replump the skin, and reduce visible signs of aging over time.

Yes, using a moisturizer is important even for oily skin. When the skin lacks hydration, it may produce even more oil to compensate. Using a moisturizer helps balance sebum production, improve skin texture, and maintain healthy-looking skin throughout the day.